Power BI Dashboard
This project features a Power BI Dashboard that provides insights into credit card transactions and customer behavior, utilizing a dataset comprising transaction details and customer demographics.
Key Features: Transaction Overview: Analyze transaction volumes, categories, and customer spending patterns. Customer Insights: Understand customer profiles, including age, education, income, and satisfaction levels. Risk Analysis: Identify delinquent accounts and assess risk factors based on credit utilization and other key metrics. Interactive Visuals: Dynamic filters and interactive charts for real-time data exploration.
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Data:
Credit Card Transactions Dataset: Includes card details, transaction amounts, usage patterns, and credit limits. Customer Dataset: Contains demographic information such as age, gender, income, education, and satisfaction.
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Insights:
Spending Patterns: Uncover trends in transaction amounts and customer spending categories. Credit Risk: Highlight at-risk customers through utilization ratios and delinquency status. Customer Segmentation: Segment customers based on demographics and satisfaction to tailor marketing strategies.