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users_messages_email_click.view.lkml
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users_messages_email_click.view.lkml
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# Email Click Events
view: users_messages_email_click {
sql_table_name: BRAZE.PASSENGERS_MESSAGES_EMAIL_CLICK ;;
dimension: id {
primary_key: yes
description: "unique id of this event"
hidden: yes
type: string
sql: ${TABLE}."ID" ;;
}
dimension: campaign_id {
description: "id of the campaign if from a campaign"
hidden: yes
type: string
sql: ${TABLE}."CAMPAIGN_ID" ;;
}
dimension: campaign_name {
description: "name of the campaign"
hidden: yes
type: string
sql: ${TABLE}."CAMPAIGN_NAME" ;;
}
dimension: canvas_id {
description: "id of the canvas if from a canvas"
hidden: yes
type: string
sql: ${TABLE}."CANVAS_ID" ;;
}
dimension: canvas_name {
description: "name of the canvas"
hidden: yes
type: string
sql: ${TABLE}."CANVAS_NAME" ;;
}
dimension: canvas_step_id {
description: "id of the step for this message if from a Canvas"
hidden: yes
type: string
sql: ${TABLE}."CANVAS_STEP_ID" ;;
}
dimension: canvas_variation_id {
description: "id of the Canvas variation the user is in if from a Canvas"
hidden: yes
type: string
sql: ${TABLE}."CANVAS_VARIATION_ID" ;;
}
dimension: email_address {
description: "email address for this event"
hidden: yes
type: string
sql: ${TABLE}."EMAIL_ADDRESS" ;;
}
dimension_group: email_clicked_time {
description: "timestamp of the email click event"
type: time
datatype: epoch
timeframes: [
raw,
time,
date,
day_of_week,
hour_of_day,
week,
month,
quarter,
year
]
sql: ${TABLE}."TIME" ;;
}
dimension: email_clicked_timezone {
description: "IANA timezone of the user at the time of the email click event"
hidden: yes
type: string
sql: ${TABLE}."TIMEZONE" ;;
}
dimension: external_user_id {
description: "External ID of the user"
hidden: yes
type: string
sql: ${TABLE}."EXTERNAL_USER_ID" ;;
}
dimension: message_variation_id {
description: "id of the message variation if from a campaign"
hidden: yes
type: string
sql: ${TABLE}."MESSAGE_VARIATION_ID" ;;
}
dimension: send_id {
description: "id of the message if specified for the campaign (See Send Identifier under REST API Parameter Definitions)"
hidden: yes
type: string
sql: ${TABLE}."SEND_ID" ;;
}
dimension: user_agent_click {
description: "description of the user's system and browser for the click event (only use with click measures)"
hidden: yes
type: string
sql: ${TABLE}."USER_AGENT" ;;
}
dimension: user_id {
description: "Braze id of the user"
hidden: yes
type: string
sql: ${TABLE}."USER_ID" ;;
}
measure: email_total_clicks {
description: "distinct count of email click events (counts users opening an email more than once)"
type: count_distinct
sql: ${TABLE}."ID" ;;
}
measure: email_total_click_rate {
description: "total clicks/emails delivered--may be over 100% at the user level"
type: number
value_format_name: percent_2
sql: ${email_total_clicks}/NULLIF(${users_messages_email_send.emails_sent},0) ;;
}
measure: email_unique_clicks_mvid {
type: count_distinct
hidden: yes
sql: (${TABLE}."EMAIL_ADDRESS" || ${TABLE}."MESSAGE_VARIATION_ID") ;;
}
measure: email_unique_clicks_csid {
type: count_distinct
hidden: yes
sql: (${TABLE}."EMAIL_ADDRESS" || ${TABLE}."CANVAS_STEP_ID") ;;
}
measure: email_unique_clicks {
description: "distinct count of times a recipient clicked an email campaign or canvas (does not count the same person clicking the same campaign or canvas more than once)"
type: number
sql: ${email_unique_clicks_mvid}+${email_unique_clicks_csid} ;;
}
measure: email_unique_click_rate {
description: "unique clicks/emails delivered"
type: number
value_format_name: percent_2
sql:${email_unique_clicks}/NULLIF(${users_messages_email_delivery.emails_delivered},0) ;;
}
}