diff --git a/run.sh b/run.sh
index e389a46d3..0bbe01add 100644
--- a/run.sh
+++ b/run.sh
@@ -48,6 +48,7 @@ do
     sed -i $SED_EXTRA_ARGS "s?{{ENV_ID}}?${ENV_ID}?g" $f;
     sed -i $SED_EXTRA_ARGS "s?{{SUPPORT_EMAIL}}?${SUPPORT_EMAIL}?g" $f;
     sed -i $SED_EXTRA_ARGS "s?{{HELP_ARTICLE_DOMAIN}}?${HELP_ARTICLE_DOMAIN}?g" $f;
+    sed -i $SED_EXTRA_ARGS "s?{{MIXPANEL_PROJECT_TOKEN}}?${MIXPANEL_PROJECT_TOKEN}?g" $f;
 done
 
 nginx -g "daemon off;"
diff --git a/src/app/core/services/integration/tracking.service.spec.ts b/src/app/core/services/integration/tracking.service.spec.ts
index 0d77618bf..02485f0e6 100644
--- a/src/app/core/services/integration/tracking.service.spec.ts
+++ b/src/app/core/services/integration/tracking.service.spec.ts
@@ -9,9 +9,12 @@ describe('TrackingService', () => {
   beforeEach(() => {
     TestBed.configureTestingModule({});
     service = TestBed.inject(TrackingService);
-    (window as any).analytics = {
+    (window as any).mixpanel = {
       track: () => undefined,
-      identify: () => undefined
+      identify: () => undefined,
+      people: {
+        set: () => undefined
+      }
     };
   });
 
diff --git a/src/app/core/services/integration/tracking.service.ts b/src/app/core/services/integration/tracking.service.ts
index e7a2e8654..0721d0889 100644
--- a/src/app/core/services/integration/tracking.service.ts
+++ b/src/app/core/services/integration/tracking.service.ts
@@ -52,7 +52,7 @@ export class TrackingService {
 }
 
   get tracking() {
-    return (window as any).analytics;
+    return (window as any).mixpanel;
   }
 
   eventTrack(action: string, trackingApp?: TrackingApp, properties: any = {}): void {
@@ -61,19 +61,28 @@ export class TrackingService {
       ...flattenedObject,
       Asset: 'Integration Settings Web'
     };
-    if (this.tracking) {
-      this.tracking.track(`${trackingApp ? trackingApp : 'Integration Settings Web'}: ${action}`, properties);
+    try {
+      if (this.tracking) {
+        this.tracking.track(`${trackingApp ? trackingApp : 'Integration Settings Web'}: ${action}`, properties);
+      }
+    } catch (e) {
+      console.error('Tracking error:', e);
     }
   }
 
   onOpenLandingPage(email: string | undefined, orgId: number, orgName: string, fyleOrgId: string): void {
-    if (this.tracking) {
-      this.tracking.identify(email, {
-        orgId,
-        orgName,
-        fyleOrgId
-      });
-      this.identityEmail = email;
+    try {
+      if (this.tracking) {
+        this.tracking.identify(email);
+        this.tracking.people.set({
+          orgId,
+          orgName,
+          fyleOrgId
+        });
+        this.identityEmail = email;
+      }
+    } catch (e) {
+      console.error('Tracking error:', e);
     }
     this.eventTrack('Opened Landing Page');
   }
diff --git a/src/index.html b/src/index.html
index f4710eb2b..451815787 100644
--- a/src/index.html
+++ b/src/index.html
@@ -6,15 +6,22 @@
   <meta name="viewport" content="width=device-width, initial-scale=1">
   <link id="appFavicon" rel="icon" type="image/x-icon">
 
-  <!-- segment.io -->
+  <!-- Mixpanel -->
   <script type="text/javascript">
     if (window.location.hostname !== "localhost") {
-      const segmentId = '{{SEGMENT_ID}}';
-
-      !function(){var analytics=window.analytics=window.analytics||[];if(!analytics.initialize)if(analytics.invoked)window.console&&console.error&&console.error("Segment snippet included twice.");else{analytics.invoked=!0;analytics.methods=["trackSubmit","trackClick","trackLink","trackForm","pageview","identify","reset","group","track","ready","alias","debug","page","once","off","on","addSourceMiddleware","addIntegrationMiddleware","setAnonymousId","addDestinationMiddleware"];analytics.factory=function(e){return function(){var t=Array.prototype.slice.call(arguments);t.unshift(e);analytics.push(t);return analytics}};for(var e=0;e<analytics.methods.length;e++){var key=analytics.methods[e];analytics[key]=analytics.factory(key)}analytics.load=function(key,e){var t=document.createElement("script");t.type="text/javascript";t.async=!0;t.src="https://cdn.segment.com/analytics.js/v1/" + key + "/analytics.min.js";var n=document.getElementsByTagName("script")[0];n.parentNode.insertBefore(t,n);analytics._loadOptions=e};analytics._writeKey=segmentId;;analytics.SNIPPET_VERSION="4.15.3";
-        analytics.load(segmentId);
-        analytics.page();
-      }}();
+      try {
+        const MIXPANEL_PROJECT_TOKEN = '{{MIXPANEL_PROJECT_TOKEN}}';
+  
+        (function (f, b) { if (!b.__SV) { var e, g, i, h; window.mixpanel = b; b._i = []; b.init = function (e, f, c) { function g(a, d) { var b = d.split("."); 2 == b.length && ((a = a[b[0]]), (d = b[1])); a[d] = function () { a.push([d].concat(Array.prototype.slice.call(arguments, 0))); }; } var a = b; "undefined" !== typeof c ? (a = b[c] = []) : (c = "mixpanel"); a.people = a.people || []; a.toString = function (a) { var d = "mixpanel"; "mixpanel" !== c && (d += "." + c); a || (d += " (stub)"); return d; }; a.people.toString = function () { return a.toString(1) + ".people (stub)"; }; i = "disable time_event track track_pageview track_links track_forms track_with_groups add_group set_group remove_group register register_once alias unregister identify name_tag set_config reset opt_in_tracking opt_out_tracking has_opted_in_tracking has_opted_out_tracking clear_opt_in_out_tracking start_batch_senders people.set people.set_once people.unset people.increment people.append people.union people.track_charge people.clear_charges people.delete_user people.remove".split( " "); for (h = 0; h < i.length; h++) g(a, i[h]); var j = "set set_once union unset remove delete".split(" "); a.get_group = function () { function b(c) { d[c] = function () { call2_args = arguments; call2 = [c].concat(Array.prototype.slice.call(call2_args, 0)); a.push([e, call2]); }; } for ( var d = {}, e = ["get_group"].concat( Array.prototype.slice.call(arguments, 0)), c = 0; c < j.length; c++) b(j[c]); return d; }; b._i.push([e, f, c]); }; b.__SV = 1.2; e = f.createElement("script"); e.type = "text/javascript"; e.async = !0; e.src = "undefined" !== typeof MIXPANEL_CUSTOM_LIB_URL ? MIXPANEL_CUSTOM_LIB_URL : "file:" === f.location.protocol && "//cdn.mxpnl.com/libs/mixpanel-2-latest.min.js".match(/^\/\//) ? "https://cdn.mxpnl.com/libs/mixpanel-2-latest.min.js" : "//cdn.mxpnl.com/libs/mixpanel-2-latest.min.js"; g = f.getElementsByTagName("script")[0]; g.parentNode.insertBefore(e, g); } })(document, window.mixpanel || []);
+  
+        mixpanel.init(MIXPANEL_PROJECT_TOKEN, {
+          debug: false,
+          track_pageview: false,
+          persistence: 'localStorage'
+        });
+      } catch (e) {
+        console.error('Tracking error:', e);
+      }
     }
   </script>