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translate.js
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// Adding a translation table for the Chinese language
$translateProvider.translations('zh_CN', {
//Labels for Login
"LabelSaveSuccess": "自动保存成功",
"LoginPageLabelWelcome": "欢迎使用MarkSimos !",
"LoginPageLabelWelcomeStart": "欢迎使用",
"LoginPageLabelSignIn": "登录",
"LoginPageLabelEmail": "用户名 / 邮箱 :",
"LoginPageLabelPassword": "密码 :",
"LoginPageLabelPasswordErrorInfo": "邮箱或密码错误 !",
"LoginPageButtonSignIn": "点击登录",
//Labels for Introduction
"IntroPageSeminarListTitleStart": "目前已有的",
"IntroPageSeminarListTitleEnd": "游戏列表",
"IntroPageSeminarListLabelSeminarID": "游戏号",
"IntroPageSeminarListLabelSeminarDescription": "游戏说明",
"IntroPageSeminarListLabelTotalRound": "总阶段数",
"IntroPageSeminarListLabelCompetitor": "参与竞争者",
"IntroPageSeminarListLabelDateOfCommencement": "开始时间",
"IntroPageSeminarListLabelSeminarStatus": "游戏状态",
"IntroPageSeminarListLabelCountry": "国家",
"IntroPageSeminarListLabelProvince": "省(州)",
"IntroPageSeminarListLabelCity": "城市",
"IntroPageSeminarListLabelVenue": "地点或场所",
"IntroPageSentence1": "我的角色",
"IntroPageSentence2": "我正在接管公司",
"IntroPageSentence3": "运营管理",
"IntroPageSentence4": "单品,",
"IntroPageSentence5": "共",
"IntroPageSentence6": "个品牌",
"IntroPageSentence7": "还要与另外",
"IntroPageSentence8": "个对手竞争",
"IntroPageSentence21": "公司的最终目标是要获得",
"IntroPageSentence22": "最高的市场份额",
"IntroPageSentence23": "和",
"IntroPageSentence24": "净利润",
//Labels for Items on Home page - Top Menu Bar
"HomePageMenuBarLabelsHome": "游戏简介",
"HomePageMenuBarLabelsReport": "报告",
"HomePageMenuBarLabelsDecision": "决策",
"HomePageMenuBarLabelsScore": "得分",
"HomePageMenuBarLabelsLanguage": "语言",
"HomePageMenuBarLabelsHelp": "帮助",
"HomePageMenuBarLabelsHelpFAQ": "FAQ",
"HomePageMenuBarLabelsHelpVideo": "视频",
"HomePageMenuBarLabelsHelpManual": "手册",
"HomePageMenuBarLabelsAbout": "关于 MarkSimos",
"HomePageMenuBarLabelsLogout": "退出",
//Labels for Segment
"HomePageSegmentLabelPriceSensitive": "价格敏感型",
"HomePageSegmentLabelPretenders": "虚荣型",
"HomePageSegmentLabelModerate": "适中型",
"HomePageSegmentLabelGoodLife": "享受生活型",
"HomePageSegmentLabelUltimate": "追求极致型",
"HomePageSegmentLabelPragmatic": "实用型",
"HomePageSegmentLabelAllSegments": "所有消费者类型",
//Labels for Items on Home page - Second Menu Bar
"HomePageSecondMenuBarLabelsCompany": "公司",
"HomePageSecondMenuBarLabelsCompanies": "个公司",
"HomePageSecondMenuBarLabelsMemberTotal": "现在共",
"HomePageSecondMenuBarLabelsMember": "个人员参与公司决策",
"HomePageSecondMenuBarLabelsTimeNote": "请注意您的决策截至时间",
"HomePageSecondMenuBarLabelsTimeLeft": "剩余",
"HomePageSecondMenuBarLabelsTimeLeftTime": "剩余时间",
"HomePageSecondMenuBarLabelsTimeHour": "小时",
"HomePageSecondMenuBarLabelsTimeMins": "分",
"HomePageSecondMenuBarLabelsTimeLeftForSubmit": "时间做决策",
"HomePageSecondMenuBarLabelsMission": "目标:市场份额+净利润",
"HomePageSecondMenuBarLabelsMakeDecision": "做决策",
"HomePageSecondMenuBarLabelsViewReport": "查看报告",
"HomePageSecondMenuBarCurrentPeriod": "阶段",
"HomePageSecondMenuBarCompareData": "数据报告对比",
"HomePageSecondMenuBarCompareDataBack": "返回数据报告",
"HomePageSearchBarWatermark": "请输入您要搜索的关键词",
"SearchReportName": "报表或图名",
//Labels for Items on Home page - Three Boxes
"HomePageYourCompanyTableLabel": "您的公司",
"HomePageYourCompanyCompanyStatus": "公司基本信息",
"HomePageYourCompanyFinancialReport": "财务报告",
"HomePageYourCompanyInventoryReport": "库存报告",
"HomePageYourCompanyProfitabilityEvolution": "盈利变化",
"HomePageYourCompetitorTableLabel": "你的竞争对手",
"HomePageYourCompetitorMarketShare": "市场份额",
"HomePageYourCompetitorCompetitorIntelligence": "竞争对手情报",
"HomePageYourCompetitorInvestmentsandProfits": "投资与利润",
"HomePageYourCompetitorMarketSalesandInventory": "销售与库存状况",
"HomePageMarketLandscapeTableLabel": "市场前景",
"HomePageMarketLandscapeSegmentLeaderTop5": "细分市场领导者",
"HomePageMarketLandscapePerceptionMap": "感知图",
"HomePageMarketLandscapeSegmentDistributions": "细分市场数据",
"HomePageMarketLandscapeMarketEvolution": "市场演变趋势",
"HomePageMarketLandscapeMarketTrends": "市场趋势",
"HomePageMarketLandscapeMarketIndicators": "宏观市场参数",
//Labels for Items on Reports page - reports menu
"ReportYourCompany": "你的公司",
"ReportMenuCompanyStatus": "公司基本信息",
"ReportMenuFinancialReport": "财务报告",
"ReportMenuInventoryReport": "库存报告",
"ReportMenuProfitabilityEvolution": "盈利变化",
"ReportYourCompetitors": "你的竞争对手",
"ReportMenuMarketShare": "市场份额",
"ReportMenuCompetitorIntelligence": "竞争对手情报",
"ReportMenuInvestmentProfits": "投资与利润",
"ReportMenuMarketSalesInventory": "销售与库存状况",
"ReportMarketLandscape": "市场前景",
"ReportMenuSegmentLeaderTop5": "细分市场领导者",
"ReportMenuPerceptionMap": "感知图",
"ReportMenuSegmentDistributions": "细分市场数据",
"ReportMenuMarketEvolution": "市场演变趋势",
"ReportMenuMarketTrends": "市场趋势",
"ReportMenuMarketIndicator": "宏观市场参数",
//Labels for Company Status Report Tab Menu
"ReportTabLabelSKU": "按单品",
"ReportTabLabelBrand": "按品牌",
"ReportTabLabelGlobal": "公司",
"ReportTabLabelTableChartDisplayLine": "折线图",
"ReportTabLabelTableChartDisplayBar": "柱状图",
"ReportTabLabelTableChartDisplayPoint": "散点图",
"ReportTabLabelTableChartDisplayArea": "面积图",
"ReportTabLabelTableChartDisplayPie": "饼图",
//Labels for Company Status Report - SKU Level
"ReportCompanyStatusSKUQuarter": "阶段",
"ReportCompanyStatusSKUMarketShareValue": "市场份额 (销售额 %)",
"ReportCompanyStatusSKUMarketShareVolume": "市场份额 (销量 %)",
"ReportCompanyStatusSKUMarketSalesVolumeStd": "市场销量 (百万标准包)",
"ReportCompanyStatusSKULostSalesVolumeDueToOOSStd": "因缺货损失的销售量 (百万标准包)",
"ReportCompanyStatusSKUNumericalDistribution": "数值分销率 (%)",
"ReportCompanyStatusSKUVolumeWeightedDistribution": "加权分销率 (%)",
"ReportCompanyStatusSKUShelfSpace": "货架空间 (%)",
"ReportCompanyStatusSKUAwareness": "知名度 (%)",
"ReportCompanyStatusSKUAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportCompanyStatusSKUAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportCompanyStatusSKUPriceRankingIndex": "价格排序指数",
"ReportCompanyStatusSKUTargetConsumerSegment": "目标细分市场",
"ReportCompanyStatusSKUTargetConsumerSegmentExpectedValuePerception": "目标细分市场 预计 价值感知",
"ReportCompanyStatusSKUValuePerception": "价值感知",
"ReportCompanyStatusSKUTargetConsumerSegmentExpectedImagePerception": "目标细分市场 预计 形象感知",
"ReportCompanyStatusSKUImagePerception": "形象感知",
"ReportCompanyStatusSKUIngredientsQualityIndex": "成分质量指数",
"ReportCompanyStatusSKUAppliedTechnologyIndex": "应用的技术指数",
"ReportCompanyStatusSKUMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportCompanyStatusSKUConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportCompanyStatusSKUMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportCompanyStatusSKULostSalesVolumeDueToOOS": "因缺货损失的销售量 (百万包)",
"ReportCompanyStatusSKUNumberOfOutOfStockEpisodes": "缺货周数",
"ReportCompanyStatusSKUMarketSalesVolume": "市场销售量 (百万包)",
"ReportCompanyStatusSKURetailersPurchasesVolume": "零售商购买量 (百万包)",
"ReportCompanyStatusSKUShipmentsToWholesalers": "经销商购买量 (百万包)",
"ReportCompanyStatusSKUProductionVolume": "产量 (百万包)",
"ReportCompanyStatusSKUInventoryVolumeAtManufacturer": "厂商持有的库存量 (百万包)",
"ReportCompanyStatusSKUInventoryVolumeAtWholesalers": "经销商持有的库存量 (百万包)",
"ReportCompanyStatusSKUInventoryVolumeAtRetailers": "零售商持有的库存量 (百万包)",
"ReportCompanyStatusSKUStocksCoverAtRetailers": "零售商的库存维持期 (周)",
"ReportCompanyStatusSKUStocksCoverAtWholesalers": "经销商的库存维持期 (周)",
//Labels for Company Status Report - Brand Level
"ReportCompanyStatusBrandMarketShareValue": "市场份额 (销售额 %)",
"ReportCompanyStatusBrandMarketShareVolume": "市场份额 (销量 %)",
"ReportCompanyStatusBrandMarketSalesVolumeStd": "市场销量 (百万标准包)",
"ReportCompanyStatusBrandLostSalesVolumeDueToOOSStd": "因缺货损失的销售量 (百万标准包)",
"ReportCompanyStatusBrandNumericalDistribution": "数值分销率 (%)",
"ReportCompanyStatusBrandVolumeWeightedDistribution": "加权分销率 (%)",
"ReportCompanyStatusBrandShelfSpace": "货架空间 (%)",
"ReportCompanyStatusBrandAwareness": "知名度 (%)",
"ReportCompanyStatusBrandAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportCompanyStatusBrandAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportCompanyStatusBrandPriceRankingIndex": "价格排序指数",
"ReportCompanyStatusBrandValuePerception": "价值感知",
"ReportCompanyStatusBrandImagePerception": "形象感知",
"ReportCompanyStatusBrandIngredientsQualityIndex": "成分质量指数",
"ReportCompanyStatusBrandAppliedTechnologyIndex": "应用的技术指数",
"ReportCompanyStatusBrandMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportCompanyStatusBrandConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportCompanyStatusBrandMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportCompanyStatusBrandLostSalesVolumeDueToOOS": "因缺货损失的销售量 (百万包)",
"ReportCompanyStatusBrandNumberOfOutOfStockEpisodes": "缺货周数",
"ReportCompanyStatusBrandMarketSalesVolume": "市场销售量 (百万包)",
"ReportCompanyStatusBrandRetailersPurchasesVolume": "零售商购买量 (百万包)",
"ReportCompanyStatusBrandShipmentsToWholesalers": "经销商购买量 (百万包)",
"ReportCompanyStatusBrandProductionVolume": "产量 (百万包)",
"ReportCompanyStatusBrandInventoryVolumeAtManufacturer": "厂商持有的库存量 (百万包)",
"ReportCompanyStatusBrandInventoryVolumeAtWholesalers": "经销商持有的库存量 (百万包)",
"ReportCompanyStatusBrandInventoryVolumeAtRetailers": "零售商持有的库存量 (百万包)",
"ReportCompanyStatusBrandStocksCoverAtRetailers": "零售商的库存维持期 (周)",
"ReportCompanyStatusBrandStocksCoverAtWholesalers": "经销商的库存维持期 (周)",
//Labels for Company Status Report - Global Level
"ReportCompanyStatusGlobalMarketShareValue": "市场份额 (销售额 %)",
"ReportCompanyStatusGlobalMarketShareVolume": "市场份额 (销量 %)",
"ReportCompanyStatusGlobalMarketSalesVolumeStd": "市场销量 (百万标准包)",
"ReportCompanyStatusGlobalLostSalesVolumeDueToOOSStd": "因缺货损失的销售量 (百万标准包)",
"ReportCompanyStatusGlobalNumericalDistribution": "数值分销率 (%)",
"ReportCompanyStatusGlobalVolumeWeightedDistribution": "加权分销率 (%)",
"ReportCompanyStatusGlobalShelfSpace": "货架空间 (%)",
"ReportCompanyStatusGlobalMindSpaceShare": "思维空间份额(%)",
"ReportCompanyStatusGlobalAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportCompanyStatusGlobalAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportCompanyStatusGlobalIngredientsQualityIndex": "成分质量指数",
"ReportCompanyStatusGlobalAppliedTechnologyIndex": "应用的技术指数",
"ReportCompanyStatusGlobalMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportCompanyStatusGlobalConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportCompanyStatusGlobalMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportCompanyStatusGlobalLostSalesVolumeDueToOOS": "因缺货损失的销售量 (百万包)",
"ReportCompanyStatusGlobalNumberOfOutOfStockEpisodes": "缺货周数",
"ReportCompanyStatusGlobalMarketSalesVolume": "市场销售量 (百万包)",
"ReportCompanyStatusGlobalRetailersPurchasesVolume": "零售商购买量 (百万包)",
"ReportCompanyStatusGlobalShipmentsToWholesalers": "经销商购买量 (百万包)",
"ReportCompanyStatusGlobalProductionVolume": "产量 (百万包)",
"ReportCompanyStatusGlobalInventoryVolumeAtManufacturer": "厂商持有的库存量 (百万包)",
"ReportCompanyStatusGlobalInventoryVolumeAtWholesalers": "经销商持有的库存量 (百万包)",
"ReportCompanyStatusGlobalInventoryVolumeAtRetailers": "零售商持有的库存量 (百万包)",
"ReportCompanyStatusGlobalStocksCoverAtRetailers": "零售商的库存维持期 (周)",
"ReportCompanyStatusGlobalStocksCoverAtWholesalers": "经销商的库存维持期 (周)",
//Labels for Financial Report - Brand Level
"ReportFinancialReportBrandSKUS":"单品",
"ReportFinancialReportBrandSmall":"小包装",
"ReportFinancialReportBrandNormal":"标准包装",
"ReportFinancialReportBrandLarge":"大包装",
"ReportFinancialReportBrandTotal":"总和",
"ReportFinancialReportAllBrand":"所有品牌",
"ReportFinancialReportBrands":"品牌",
"ReportFinancialReportCompanyTotal":"总和",
"ReportFinancialReportBrandSalesValue": "销售额 (RMB 百万)",
"ReportFinancialReportBrandChangeVersusPreviousPeriodSalesValue": "(%) 相对于上阶段的改变",
"ReportFinancialReportBrandShareInBrandTotalSalesValue": "占该品牌总销售额的份额 (%)",
"ReportFinancialReportBrandCostOfGoodsSold": "售出商品成本 (RMB 百万)",
"ReportFinancialReportBrandObsoleteGoodsCost": "处理商品成本 (RMB 百万)",
"ReportFinancialReportBrandDiscontinuedGoodsCost": "停产商品成本 (RMB 百万)",
"ReportFinancialReportBrandInventoryHoldingCost": "库存持有成本 (RMB 百万)",
"ReportFinancialReportBrandTotalMaterialCost": "总材料成本 (RMB 百万)",
"ReportFinancialReportBrandGrossProfit": "毛利额 (RMB 百万)",
"ReportFinancialReportBrandChangeVersusPreviousPeriodGrossProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportBrandGrossProfitMargin": "毛利率 (%)",
"ReportFinancialReportBrandShareInBrandGrossProfitLosses": "占该品牌 毛利/负毛利 的份额 (%)",
"ReportFinancialReportBrandAdvertising": "广告费用 (RMB 百万)",
"ReportFinancialReportBrandConsumerPromotionCost": "促销成本 (RMB 百万)",
"ReportFinancialReportBrandTradeInvestment": "零售终端费用 (RMB 百万)",
"ReportFinancialReportBrandSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportFinancialReportBrandAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportFinancialReportBrandVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportFinancialReportBrandTotalTradeAndMarketingExpenses": "总的通路和营销费用 (RMB 百万)",
"ReportFinancialReportBrandTradeAndMarketingExpensesasaOfSales": "通路和营销费用占销售额的百分比",
"ReportFinancialReportBrandShareOfTradeAndMarketingExpensesInBrandTotal": "占该品牌通路和营销总额的份额 (%)",
"ReportFinancialReportBrandGeneralExpenses": "一般性开支 (RMB 百万)",
"ReportFinancialReportBrandAmortisation": "摊销费用 (RMB 百万)",
"ReportFinancialReportBrandOperatingProfit": "运营利润 (RMB 百万)",
"ReportFinancialReportBrandChangeVersusPreviousPeriodOperatingProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportBrandOperatingProfitMargin": "运营利润率 (%)",
"ReportFinancialReportBrandShareInBrandOperatingProfitLoss": "占该品牌 运营利润/运营亏损 的份额 (%)",
"ReportFinancialReportBrandInterests": "利息 (RMB 百万)",
"ReportFinancialReportBrandTaxes": "税 (RMB 百万)",
"ReportFinancialReportBrandExceptionalCostProfit": "额外开支/利润 (RMB 百万)",
"ReportFinancialReportBrandNetProfit": "净利润 (RMB 百万)",
"ReportFinancialReportBrandChangeVersusPreviousPeriodNetProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportBrandNetProfitMargin": "净利率 (%)",
"ReportFinancialReportBrandShareInBrandNetProfitLoss": "占该品牌 净利润/净亏损 的份额 (%)",
"ReportFinancialReportBrandProductionCost": "生产成本 (RMB 百万)",
"ReportFinancialReportBrandInventoryValue": "库存价值 (RMB 百万)",
//Labels for Financial Report - All Brands
"ReportFinancialReportAllBrandSalesValue": "销售额 (RMB 百万)",
"ReportFinancialReportAllBrandChangeVersusPreviousPeriodSalesValue": "(%) 相对于上阶段的改变",
"ReportFinancialReportAllBrandShareInCompanyTotalSalesValue": "占公司总销售额的份额 (%)",
"ReportFinancialReportAllBrandCostOfGoodsSold": "售出商品成本 (RMB 百万)",
"ReportFinancialReportAllBrandObsoleteGoodsCost": "处理商品成本 (RMB 百万)",
"ReportFinancialReportAllBrandDiscontinuedGoodsCost": "停产商品成本 (RMB 百万)",
"ReportFinancialReportAllBrandInventoryHoldingCost": "库存持有成本 (RMB 百万)",
"ReportFinancialReportAllBrandTotalMaterialCost": "总材料成本 (RMB 百万)",
"ReportFinancialReportAllBrandGrossProfit": "毛利额 (RMB 百万)",
"ReportFinancialReportAllBrandChangeVersusPreviousperiodGrossProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportAllBrandGrossProfitMargin": "毛利率 (%)",
"ReportFinancialReportAllBrandShareInCompanyGrossProfitLosses": "占公司 总毛利/总负毛利 的份额 (%)",
"ReportFinancialReportAllBrandAdvertising": "广告费用 (RMB 百万)",
"ReportFinancialReportAllBrandConsumerPromotionCost": "促销成本 (RMB 百万)",
"ReportFinancialReportAllBrandTradeInvestment": "零售终端费用 (RMB 百万)",
"ReportFinancialReportAllBrandSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportFinancialReportAllBrandAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportFinancialReportAllBrandVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportFinancialReportAllBrandTotalTradeAndMarketingExpenses": "总的通路和营销费用 (RMB 百万)",
"ReportFinancialReportAllBrandTradeAndMarketingExpensesasaOfSales": "通路和营销费用占销售额的百分比",
"ReportFinancialReportAllBrandShareOfTradeAndMarketingExpensesInBrandTotal": "占公司通路和营销总费用的份额 (%)",
"ReportFinancialReportAllBrandGeneralExpenses": "一般性开支 (RMB 百万)",
"ReportFinancialReportAllBrandAmortisation": "摊销费用 (RMB 百万)",
"ReportFinancialReportAllBrandOperatingProfit": "运营利润 (RMB 百万)",
"ReportFinancialReportAllBrandChangeVersusPreviousPeriodOperatingProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportAllBrandOperatingProfitMargin": "运营利润率 (%)",
"ReportFinancialReportAllBrandShareInBrandOperatingProfitLoss": "占公司 总运营利润/总运营亏损 的份额 (%)",
"ReportFinancialReportAllBrandInterests": "利息 (RMB 百万)",
"ReportFinancialReportAllBrandTaxes": "税 (RMB 百万)",
"ReportFinancialReportAllBrandExceptionalCostProfit": "额外开支/利润 (RMB 百万)",
"ReportFinancialReportAllBrandNetProfit": "净利润 (RMB 百万)",
"ReportFinancialReportAllBrandChangeVersusPreviousPeriodNetProfit": "(%) 相对于上阶段的改变",
"ReportFinancialReportAllBrandNetProfitMargin": "净利率 (%)",
"ReportFinancialReportAllBrandShareInCompanyNetProfitLoss": "占公司 净利润/净亏损 的份额 (%)",
"ReportFinancialReportAllBrandProductionCost": "生产成本 (RMB 百万)",
"ReportFinancialReportAllBrandInventoryValue": "库存价值 (RMB 百万)",
//Labels for Inventory Report
"ReportInventoryReportLabelCloseToExpireInventory": "将要过期的库存",
// "ReportInventoryReportLabelPreviousInventory" : "以前的库存",
"ReportInventoryReportLabelPreviousInventory": "将要过期的库存",
"ReportInventoryReportLabelFreshInventory": "新库存",
"ReportInventoryReportTableLabelX": "总库存 (百万标准包) = 工厂库存+渠道以及零售商库存",
"ReportInventoryReportTableLabelY": "百万件",
//Labels for Profitability Evolution - SKU Level
"ReportProfitabilityEvolutionSKUQuarter": "阶段",
"ReportProfitabilityEvolutionSKUManufacturerSalesValue": "厂商销售额 (RMB 百万)",
"ReportProfitabilityEvolutionSKUCostOfGoodsSold": "售出商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUInventoryHolding": "库存持有成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUObsoleteGoods": "处理商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUDiscontinuedGoodsCost": "停产商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUGrossProfit": "毛利额 (RMB 百万)",
"ReportProfitabilityEvolutionSKUAdvertising": "广告费用 (RMB 百万)",
"ReportProfitabilityEvolutionSKUConsumerPromotionsCost": "促销成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUTradeInvestment": "零售终端费用 (RMB 百万)",
"ReportProfitabilityEvolutionSKUSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportProfitabilityEvolutionSKUTotalTradeAndMarketingExpenses": "总的通路和营销费用 (RMB 百万)",
"ReportProfitabilityEvolutionSKUGeneralExpenses": "一般性开支 (RMB 百万)",
"ReportProfitabilityEvolutionSKUAmortisation": "摊销费用 (RMB 百万)",
"ReportProfitabilityEvolutionSKUOperatingProfit": "运营利润 (RMB 百万)",
"ReportProfitabilityEvolutionSKUInterests": "利息 (RMB 百万)",
"ReportProfitabilityEvolutionSKUExceptionalCostProfit": "额外开支/利润 (RMB 百万)",
"ReportProfitabilityEvolutionSKUTaxes": "税 (RMB 百万)",
"ReportProfitabilityEvolutionSKUNetProfit": "净利润 (RMB 百万)",
"ReportProfitabilityEvolutionSKUSurchargeForSupplementaryInvestmentBudget": "追加投资预算产生的额外费用 (RMB 百万)",
"ReportProfitabilityEvolutionSKUNetResult": "净利额 (RMB 百万)",
"ReportProfitabilityEvolutionSKUShareInBrandTotalSalesValue": "占该品牌总销售额的份额 (%)",
"ReportProfitabilityEvolutionSKUShareInBrandGrossProfitLosses": "占该品牌 毛利/负毛利 的份额 (%)",
"ReportProfitabilityEvolutionSKUShareOfTradeAndMarketingExpensesInBrandTotal": "占公司通路和营销总费用的份额 (%)",
"ReportProfitabilityEvolutionSKUShareInBrandOperatingProfitLosses": "占该品牌 运营利润/运营亏损 的份额 (%)",
"ReportProfitabilityEvolutionSKUShareInBrandNetProfitLosses": "占该品牌 净利润/净亏损 的份额 (%)",
"ReportProfitabilityEvolutionSKUGrossProfitMargin": "毛利率 (%)",
"ReportProfitabilityEvolutionSKUTradeAndMarketingExpensesasaOfSales": "通路和营销费用占销售额的百分比",
"ReportProfitabilityEvolutionSKUGeneralExpensesasaOfSales": "一般费用占销售额的百分比",
"ReportProfitabilityEvolutionSKUOperatingProfitMargin": "运营利润率 (%)",
"ReportProfitabilityEvolutionSKUNetProfitMargin": "净利率 (%)",
"ReportProfitabilityEvolutionSKUReturnOnInvestment": "投资回报率 (%)",
"ReportProfitabilityEvolutionSKUAverageNetMarketPrice": "平均净市场价 (RMB/包)",
"ReportProfitabilityEvolutionSKUAverageWholesalesPrice": "平均批发价 (RMB/包)",
"ReportProfitabilityEvolutionSKUAverageManufacturerPrice": "平均出厂价 (RMB/包)",
"ReportProfitabilityEvolutionSKUAverageProductionCost": "平均生产成本 (RMB/包)",
"ReportProfitabilityEvolutionSKUMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportProfitabilityEvolutionSKUConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportProfitabilityEvolutionSKUMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportProfitabilityEvolutionSKUAdditionalRetailersMargin": "给零售商的额外折扣 (%)",
"ReportProfitabilityEvolutionSKUWholesalersBonusRate": "经销商进货折扣率 (%)",
"ReportProfitabilityEvolutionSKUMinimalPurchaseQualifyingForBonus": "享受进货折扣的最低订货量 (百万标准包)",
"ReportProfitabilityEvolutionSKUProductionCost": "生产成本 (RMB 百万)",
"ReportProfitabilityEvolutionSKUInventoryValue": "库存价值 (RMB 百万)",
//Labels for Profitability Evolution - Brand Level
"ReportProfitabilityEvolutionBrandManufacturerSalesValue": "厂商销售额 (RMB 百万)",
"ReportProfitabilityEvolutionBrandCostOfGoodsSold": "售出商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandInventoryHolding": "库存持有成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandObsoleteGoods": "处理商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandDiscontinuedGoodsCost": "停产商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandGrossProfit": "毛利额 (RMB 百万)",
"ReportProfitabilityEvolutionBrandAdvertising": "广告费用 (RMB 百万)",
"ReportProfitabilityEvolutionBrandConsumerPromotionsCost": "促销成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandTradeInvestment": "零售终端费用 (RMB 百万)",
"ReportProfitabilityEvolutionBrandSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportProfitabilityEvolutionBrandTotalTradeAndMarketingExpenses": "总的通路和营销费用 (RMB 百万)",
"ReportProfitabilityEvolutionBrandGeneralExpenses": "一般性开支 (RMB 百万)",
"ReportProfitabilityEvolutionBrandAmortisation": "摊销费用 (RMB 百万)",
"ReportProfitabilityEvolutionBrandOperatingProfit": "运营利润 (RMB 百万)",
"ReportProfitabilityEvolutionBrandInterests": "利息 (RMB 百万)",
"ReportProfitabilityEvolutionBrandExceptionalCostProfit": "额外开支/利润 (RMB 百万)",
"ReportProfitabilityEvolutionBrandTaxes": "税 (RMB 百万)",
"ReportProfitabilityEvolutionBrandNetProfit": "净利润 (RMB 百万)",
"ReportProfitabilityEvolutionBrandSurchargeForSupplementaryInvestmentBudget": "追加投资预算产生的额外费用 (RMB 百万)",
"ReportProfitabilityEvolutionBrandNetResult": "净利额 (RMB 百万)",
"ReportProfitabilityEvolutionBrandShareInCompanyTotalSalesValue": "占公司总销售额的份额 (%)",
"ReportProfitabilityEvolutionBrandShareInCompanyGrossProfitLosses": "占公司 毛利/负毛利 的份额 (%)",
"ReportProfitabilityEvolutionBrandShareOfTradeAndMarketingExpensesInCompanyTotal": "占公司通路和营销总费用的份额 (%)",
"ReportProfitabilityEvolutionBrandShareInCompanyOperatingProfitLosses": "占公司 总运营利润/总运营亏损 的份额 (%)",
"ReportProfitabilityEvolutionBrandShareInCompanyNetProfitLosses": "占公司 净利润/净亏损 的份额 (%)",
"ReportProfitabilityEvolutionBrandGrossProfitMargin": "毛利率 (%)",
"ReportProfitabilityEvolutionBrandTradeAndMarketingExpensesasaOfSales": "通路和营销费用占销售额的百分比",
"ReportProfitabilityEvolutionBrandGeneralExpensesasaOfSales": "一般费用占销售额的百分比",
"ReportProfitabilityEvolutionBrandOperatingProfitMargin": "运营利润率 (%)",
"ReportProfitabilityEvolutionBrandNetProfitMargin": "净利率 (%)",
"ReportProfitabilityEvolutionBrandReturnOnInvestment": "投资回报率 (%)",
"ReportProfitabilityEvolutionBrandAverageNetMarketPrice": "平均净市场价 (RMB/包)",
"ReportProfitabilityEvolutionBrandAverageWholesalesPrice": "平均批发价 (RMB/包)",
"ReportProfitabilityEvolutionBrandAverageManufacturerPrice": "平均出厂价 (RMB/包)",
"ReportProfitabilityEvolutionBrandAverageProductionCost": "平均生产成本 (RMB/包)",
"ReportProfitabilityEvolutionBrandMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportProfitabilityEvolutionBrandConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportProfitabilityEvolutionBrandMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportProfitabilityEvolutionBrandProductionCost": "生产成本 (RMB 百万)",
"ReportProfitabilityEvolutionBrandInventoryValue": "库存价值 (RMB 百万)",
//Labels for Profitability Evolution - Global Level
"ReportProfitabilityEvolutionGlobalManufacturerSalesValue": "厂商销售额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalCostOfGoodsSold": "售出商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalInventoryHolding": "库存持有成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalObsoleteGoods": "处理商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalDiscontinuedGoodsCost": "停产商品成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalGrossProfit": "毛利额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalAdvertising": "广告费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalConsumerPromotionsCost": "促销成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalTradeInvestment": "零售终端费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalTotalTradeAndMarketingExpenses": "总的通路和营销费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalOverhead": "管理费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalInvestmentToImproveTechnologyLevel": "技术水平投资 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalInvestmentToIncreaseProductionEfficiency": "生产效率投资 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalProductionCapacityDisposalCost": "产能处置成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalOvertimeShiftsCost": "加班成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalTotalGeneralExpenses": "一般性费用总额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalAmortisation": "摊销费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalOperatingProfit": "运营利润 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalInterests": "利息 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalExceptionalCostProfit": "额外开支/利润 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalTaxes": "税 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalNetProfit": "净利润 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalSurchargeForSupplementaryInvestmentBudget": "追加投资预算产生的额外费用 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalNetResult": "净利额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalGrossProfitMargin": "毛利率 (%)",
"ReportProfitabilityEvolutionGlobalTradeAndMarketingExpensesasaOfSales": "通路和营销费用占销售额的百分比",
"ReportProfitabilityEvolutionGlobalGeneralExpensesasaOfSales": "一般费用占销售额的百分比",
"ReportProfitabilityEvolutionGlobalOperatingProfitMargin": "运营利润率 (%)",
"ReportProfitabilityEvolutionGlobalNetProfitMargin": "净利率 (%)",
"ReportProfitabilityEvolutionGlobalReturnOnInvestment": "投资回报率 (%)",
"ReportProfitabilityEvolutionGlobalAverageNetMarketPrice": "平均净市场价 (RMB/包)",
"ReportProfitabilityEvolutionGlobalAverageWholesalesPrice": "平均批发价 (RMB/包)",
"ReportProfitabilityEvolutionGlobalAverageManufacturerPrice": "平均出厂价 (RMB/包)",
"ReportProfitabilityEvolutionGlobalAverageProductionCost": "平均生产成本 (RMB/包)",
"ReportProfitabilityEvolutionGlobalMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalConsumerPricePromotions": "消费者价格促销 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalProductionCost": "生产成本 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalInventoryValue": "库存价值 (RMB 百万)",
"ReportProfitabilityEvolutionGlobalCapacityUtilisationRate": "产能利用率 (%)",
"ReportProfitabilityEvolutionGlobalChangeInProductionCapacity": "产能变化 (百万标准包)",
"ReportProfitabilityEvolutionGlobalNextPeriodAvailableProdCapacity": "下一阶段产能 (百万标准包)",
"ReportProfitabilityEvolutionGlobalAvailableTechnologyLevel": "最高技术水平",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseTechnologyLevelBy1Step": "每提高一个级别的技术水平,预计所需的额外预算",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseTechnologyLevelBy2Steps": "每提高两个级别的技术水平,预计所需的额外预算 ",
"ReportProfitabilityEvolutionGlobalAcquiredProductionAndLogisticsEfficiency": "当前拥有的生产效率 (%)",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseEfficiencyBy2points": "提高2%生产灵活性,预计所需的额外预算 ",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseEfficiencyBy5points": "提高5%生产灵活性,预计所需的额外预算",
"ReportProfitabilityEvolutionGlobalAcquiredProductionPlanningFlexibility": "当前拥有的生产灵活度 (%)",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseFlexibilityBy2points": "提高2%生产灵活性,预计所需的额外预算",
"ReportProfitabilityEvolutionGlobalExtraBudgetRequiredToIncreaseFlexibilityBy5points": "提高5%生产灵活性,预计所需的额外预算",
//Labels for Market Share
"ReportMarketShareChartTitleMarketShareInValue": "市场份额 (按销售额计%)",
"ReportMarketShareChartTitleMarketShareInVolume": "市场份额 (按销量计%)",
"ReportMarketShareChartTitleMindSpaceShare": "思维空间份额(%)",
"ReportMarketShareChartTitleShelfSpaceShare": "货架空间份额(%)",
//Labels for Competitor Intelligence
"ReportCompetitorIntelligenceTableTitleTechnology": "技术",
"ReportCompetitorIntelligenceTechnologyAcquiredProductionAndLogisticsEfficiency": "当前拥有的生产效率 (%)",
"ReportCompetitorIntelligenceTechnologyAcquiredProductionPlanningFlexibility": "当前拥有的生产灵活度 (%)",
"ReportCompetitorIntelligenceTechnologyAvailableTechnologyLevel": "最高技术水平",
"ReportCompetitorIntelligenceTableTitleMarketingSales": "市场营销和销售",
"ReportCompetitorIntelligenceMarketingSalesAdditionalTradeMarginCost": "额外零售终端返利 (RMB 百万)",
"ReportCompetitorIntelligenceMarketingSalesAdvertising": "广告费用 (RMB 百万)",
"ReportCompetitorIntelligenceMarketingSalesConsumerPromotionsCost": "促销成本 (RMB 百万)",
"ReportCompetitorIntelligenceMarketingSalesRetailerPurchaseVolume": "零售商购买量 (百万标准包)",
"ReportCompetitorIntelligenceMarketingSalesSalesForceCost": "销售团队成本 (RMB 百万)",
"ReportCompetitorIntelligenceMarketingSalesShipmentToWholesalers": "经销商购买量 (百万标准包)",
"ReportCompetitorIntelligenceMarketingSalesTradeInvestments": "零售终端费用 (RMB 百万)",
"ReportCompetitorIntelligenceMarketingSalesVolumeDiscountCost": "经销商进货折扣成本 (RMB 百万)",
"ReportCompetitorIntelligenceTableTitleOperations": "运营",
"ReportCompetitorIntelligenceOperationsCapacityUtilisationRate": "产能利用率 (%)",
"ReportCompetitorIntelligenceOperationsInventoryVolumeAtManufacturer": "厂商持有的库存量 (百万标准包)",
"ReportCompetitorIntelligenceOperationsInventoryVolumeAtRetailers": "零售商持有的库存量 (百万标准包)",
"ReportCompetitorIntelligenceOperationsInventoryVolumeAtWholesalers": "经销商持有的库存量 (百万标准包)",
"ReportCompetitorIntelligenceOperationsNextPeriodAvailableProdCapacity": "下一阶段产能 (百万标准包)",
"ReportCompetitorIntelligenceOperationsProductionVolume": "产量 (百万标准包)",
"ReportCompetitorIntelligenceTableTitleInvestments": "投资",
"ReportCompetitorIntelligenceInvestmentsInvestmentToImproveTechnologyLevel": "技术水平投资 (RMB 百万)",
"ReportCompetitorIntelligenceInvestmentsInvestmentToIncreaseProductionEfficiency": "生产效率投资 (RMB 百万)",
//Labels for Investments and Profits
"ReportInvestmentsAndProfitsChartTitleTotalInvestment": "预计的当期投资总额 (RMB 百万)",
"ReportInvestmentsAndProfitsChartTitleNetProfitByCompanies": "公司净利额 (RMB 百万)",
"ReportInvestmentsAndProfitsChartTitleReturnOnInvestment": "投资回报率(%)",
"ReportInvestmentsAndProfitsChartTitleInvestmentVersusBudget": "投资占预算比例(%)",
//Labels for Market Sales and Inventory
"ReportMarketSalesAndInventoryChartTitleMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportMarketSalesAndInventoryChartTitleMarketSalesVolume": "市场销售量 (百万标准包)",
"ReportMarketSalesAndInventoryChartTitleTotalInventoryAtFactory": "工厂中的库存量 (百万标准包)",
"ReportMarketSalesAndInventoryChartTitleTotalInventoryAtTrade": "渠道中的库存量 (百万标准包)",
"ReportMarketSalesAndInventoryChartBottomTextPeriod": "阶段",
//Labels for Segment Leader Top 5
"ReportSegmentLeaderTop5ChartTitlePriceSensitive": "1. 价格敏感型 (%)",
"ReportSegmentLeaderTop5ChartTitlePretenders": "2. 虚荣型 (%)",
"ReportSegmentLeaderTop5ChartTitleModerate": "3. 适中型 (%)",
"ReportSegmentLeaderTop5ChartTitleGoodLife": "4. 享受生活型 (%)",
"ReportSegmentLeaderTop5ChartTitleUltimate": "5. 追求极致型 (%)",
"ReportSegmentLeaderTop5ChartTitlePragmatic": "6. 实用型 (%)",
//Labels for Perception Map
"ReportPerceptionMapAxisLabelSegment": "消费者细分",
"ReportPerceptionMapAxisTitleValuePerception": "价值感知",
"ReportPerceptionMapAxisTitleImagePerception": "形象感知",
"ReportPerceptionMapHoverTooltipMarketShareValue": "市场份额 (销售额 %)",
"ReportPerceptionMapHoverTooltipAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportPerceptionMapHoverTooltipAppliedTechnologyIndex": "应用的技术指数",
"ReportPerceptionMapHoverTooltipIngredientsQualityIndex": "成分质量指数",
"ReportPerceptionMapHoverTooltipAwareness": "知名度 (%)",
"ReportPerceptionMapHoverTooltipShelfSpace": "货架空间 (%)",
"ReportPerceptionMapHoverTooltipValuePerceptionChange": "价值感知",
"ReportPerceptionMapHoverTooltipImagePerceptionChange": "形象感知",
//Labels for Segment Distributions
"ReportSegmentDistributionsTableTitleMarketShareValue": "市场份额 (销售额 %)",
"ReportSegmentDistributionsTableTitleMarketShareVolume": "市场份额 (销量 %)",
"ReportSegmentDistributionsTableTitleMarketSalesValue": "市场销售额 (RMB 百万)",
"ReportSegmentDistributionsTableTitleMarketSalesVolume": "市场销售量 (百万标准包)",
"ReportSegmentDistributionsTableTitleAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportSegmentDistributionsTableTitleValuePerception": "价值感知",
"ReportSegmentDistributionsTableTitleImagePerception": "形象感知",
//Labels for Market Evolution
"ReportMarketEvolutionChartTitleGrowthRateInVolume": "基于销量的增长率 (阶段-3 = 100)",
"ReportMarketEvolutionChartTitleGrowthRateInValue": "基于销售额的增长率 (阶段-3 = 100)",
"ReportMarketEvolutionChartTitleNetMarketPrice": "净市场价 (阶段-3 = 100)",
"ReportMarketEvolutionChartTitleSegmentValueShareInTotalMarket": "细分市场占总市场的销售份额(%)",
//Labels for Market Trends - SKU Level
"ReportMarketTrendsSKUTableTitleMarketFigures": "市场数据", //Market Figures
"ReportMarketTrendsSKUMarketFiguresAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportMarketTrendsSKUMarketFiguresAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportMarketTrendsSKUMarketFiguresBrandAwareness": "品牌知名度 (%)",
"ReportMarketTrendsSKUMarketFiguresImagePerception": "形象感知",
"ReportMarketTrendsSKUMarketFiguresMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportMarketTrendsSKUMarketFiguresMarketNetSalesVolume": "市场销量 (百万标准包)",
"ReportMarketTrendsSKUMarketFiguresMarketShareValue": "市场份额 (销售额 %)",
"ReportMarketTrendsSKUMarketFiguresMarketShareVolume": "市场份额 (销量 %)",
"ReportMarketTrendsSKUTableTitleMiscellaneous": "其他", //Miscellaneous
"ReportMarketTrendsSKUMiscellaneousLostSalesVolumeduetoOOS": "因缺货损失的销售量 (百万标准包)",
"ReportMarketTrendsSKUMiscellaneousNumericalDistribution": "数值分销率 (%)",
"ReportMarketTrendsSKUMiscellaneousTotalInventoryAtTrade": "渠道中的库存量 (百万标准包)",
"ReportMarketTrendsSKUMiscellaneousPriceRankingIndex": "价格排序指数",
"ReportMarketTrendsSKUMiscellaneousShelfSpace": "货架空间 (%)",
"ReportMarketTrendsSKUTableTitleSegmentWiseValueShare": "占细分市场销售额的 (%)", //Value Share by Segment
"ReportMarketTrendsSKUSegmentWiseValueShareValueSharePriceSensitiveSegment": "占细分市场销售额的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsSKUSegmentWiseValueShareValueSharePretendersSegment": "占细分市场销售额的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsSKUSegmentWiseValueShareValueShareModerateSegment": "占细分市场销售额的 (%) 3. 适中型 市场",
"ReportMarketTrendsSKUSegmentWiseValueShareValueShareGoodLifeSegment": "占细分市场销售额的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsSKUSegmentWiseValueShareValueShareUltimateSegment": "占细分市场销售额的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsSKUSegmentWiseValueShareValueSharePragmaticSegment": "占细分市场销售额的 (%) 6. 实用型 市场",
"ReportMarketTrendsSKUTableTitleSegmentWiseVolumeShare": "占细分市场销量的(%)", //Segment-wise Volume Share
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeSharePriceSensitiveSegment": "占细分市场销量的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeSharePretendersSegment": "占细分市场销量的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeShareModerateSegment": "占细分市场销量的 (%) 3. 适中型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeShareGoodLifeSegment": "占细分市场销量的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeShareUltimateSegment": "占细分市场销量的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeSharePragmaticSegment": "占细分市场销量的 (%) 6. 实用型 市场",
"ReportMarketTrendsSKUSegmentWiseVolumeShareVolumeWeightedDistribution": "加权分销率 (%)",
//Labels for Market Trends - Brand Level
"ReportMarketTrendsBrandMarketFiguresAverageDisplayPrice": "平均陈列价格 (RMB/标准包)",
"ReportMarketTrendsBrandMarketFiguresAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportMarketTrendsBrandMarketFiguresBrandAwareness": "品牌知名度 (%)",
"ReportMarketTrendsBrandMarketFiguresImagePerception": "形象感知",
"ReportMarketTrendsBrandMarketFiguresMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportMarketTrendsBrandMarketFiguresMarketNetSalesVolume": "市场销量 (百万标准包)",
"ReportMarketTrendsBrandMarketFiguresMarketShareValue": "市场份额 (销售额 %)",
"ReportMarketTrendsBrandMarketFiguresMarketShareVolume": "市场份额 (销量 %)",
"ReportMarketTrendsBrandMiscellaneousLostSalesVolumeduetoOOS": "因缺货损失的销售量 (百万标准包)",
"ReportMarketTrendsBrandMiscellaneousNumericalDistribution": "数值分销率 (%)",
"ReportMarketTrendsBrandMiscellaneousTotalInventoryAtTrade": "渠道中的库存量 (百万标准包)",
"ReportMarketTrendsBrandMiscellaneousPriceRankingIndex": "价格排序指数",
"ReportMarketTrendsBrandMiscellaneousShelfSpace": "货架空间 (%)",
"ReportMarketTrendsBrandSegmentWiseValueShareValueSharePriceSensitiveSegment": "占细分市场销售额的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsBrandSegmentWiseValueShareValueSharePretendersSegment": "占细分市场销售额的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsBrandSegmentWiseValueShareValueShareModerateSegment": "占细分市场销售额的 (%) 3. 适中型 市场",
"ReportMarketTrendsBrandSegmentWiseValueShareValueShareGoodLifeSegment": "占细分市场销售额的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsBrandSegmentWiseValueShareValueShareUltimateSegment": "占细分市场销售额的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsBrandSegmentWiseValueShareValueSharePragmaticSegment": "占细分市场销售额的 (%) 6. 实用型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeSharePriceSensitiveSegment": "占细分市场销量的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeSharePretendersSegment": "占细分市场销量的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeShareModerateSegment": "占细分市场销量的 (%) 3. 适中型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeShareGoodLifeSegment": "占细分市场销量的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeShareUltimateSegment": "占细分市场销量的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeSharePragmaticSegment": "占细分市场销量的 (%) 6. 实用型 市场",
"ReportMarketTrendsBrandSegmentWiseVolumeShareVolumeWeightedDistribution": "加权分销率 (%)",
//Labels for Market Trends - Global Level
"ReportMarketTrendsGlobalMarketFiguresAverageNetMarketPrice": "平均净市场价 (RMB/标准包)",
"ReportMarketTrendsGlobalMarketFiguresMarketNetSalesValue": "市场净销售额 (RMB 百万)",
"ReportMarketTrendsGlobalMarketFiguresMarketNetSalesVolume": "市场销量 (百万标准包)",
"ReportMarketTrendsGlobalMarketFiguresMarketShareValue": "市场份额 (销售额 %)",
"ReportMarketTrendsGlobalMarketFiguresMarketShareVolume": "市场份额 (销量 %)",
"ReportMarketTrendsGlobalMiscellaneousLostSalesVolumeduetoOOS": "因缺货损失的销售量 (百万标准包)",
"ReportMarketTrendsGlobalMiscellaneousNumericalDistribution": "数值分销率 (%)",
"ReportMarketTrendsGlobalMiscellaneousTotalInventoryAtTrade": "渠道中的库存量 (百万标准包)",
"ReportMarketTrendsGlobalMiscellaneousPriceRankingIndex": "价格排序指数",
"ReportMarketTrendsGlobalMiscellaneousShelfSpace": "货架空间 (%)",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueSharePriceSensitiveSegment": "占细分市场销售额的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueSharePretendersSegment": "占细分市场销售额的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueShareModerateSegment": "占细分市场销售额的 (%) 3. 适中型 市场",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueShareGoodLifeSegment": "占细分市场销售额的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueShareUltimateSegment": "占细分市场销售额的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsGlobalSegmentWiseValueShareValueSharePragmaticSegment": "占细分市场销售额的 (%) 6. 实用型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeSharePriceSensitiveSegment": "占细分市场销量的 (%) 1. 价格敏感型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeSharePretendersSegment": "占细分市场销量的 (%) 2. 虚荣型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeShareModerateSegment": "占细分市场销量的 (%) 3. 适中型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeShareGoodLifeSegment": "占细分市场销量的 (%) 4. 享受生活型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeShareUltimateSegment": "占细分市场销量的 (%) 5. 追求极致型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeSharePragmaticSegment": "占细分市场销量的 (%) 6. 实用型 市场",
"ReportMarketTrendsGlobalSegmentWiseVolumeShareVolumeWeightedDistribution": "加权分销率 (%)",
//Labels for Market Indicators
"ReportMarketIndicatorCorporateTaxRate": "公司税率",
"ReportMarketIndicatorInflationRate": "通货膨胀率",
"ReportMarketIndicatorDepositRate": "存款利率",
"ReportMarketIndicatorBorrowingRate": "借贷利率",
"ReportMarketIndicatorAdditionalInvestmentBudgetSurchargeRate": "其他投资预算附加费率",
"ReportMarketIndicatorInventoryHoldingCost": "库存持有成本(%库存量)",
"ReportMarketIndicatorObsoleteGoodsCost": "过期商品成本(%采购成本)",
"ReportMarketIndicatorDiscontinuedGoodsCost": "停产商品成本(%采购成本)",
//Labels for Items on Decision Page - Second Menu Bar
"DecisionPageAlert": "请每轮决策开始后刷新一次页面",
"DecisionPagePreviousPeriod": "Previous Period",
"DecisionPageNext": "Next Period",
"DecisionPageSecondMenuBarLabelsTotalAvailableBudget": "所有阶段剩余可用预算",
"DecisionPageSecondMenuBarLabelsNormalCapacity": "此阶段剩余正常产能",
"DecisionPageSecondMenuBarLabelsOvertimeCapacity": "此阶段剩余额外加班产能",
"DecisionPageSecondMenuBarLabelsAdditionalBudget": "申请额外预算",
"ToolTipInfo1": "又称“铺货率”,是用覆盖的终端数量除以市场总的终端数量得出的结果。",
"ToolTipInfo2": "是用所覆盖终端的销售额除以市场总销售额得出的结果,反映分销效率。",
"ToolTipInfo3": "用来陈列各种商品的货架从地面到货架顶端的各层陈列货品的空间。",
"ToolTipInfo4": "又称“实际客户成交价”,由于有可能存在促销活动,消费者实际支付价格可能低于陈列价,净市场价是包含促销因素后的消费者实际支付价格。",
"ToolTipInfo5": "反映在市场上所有销售产品中某单品的相对价格高低。指数越高,价格越贵,反之越便宜。",
"ToolTipInfo6": "营销者通过市场调研,依据消费者的需要和欲望、购买行为和购买习惯等方面的差异,把某一产品的市场整体划分为若干消费者群的市场分类。每一个消费者群就是一个细分市场,每一个细分市场都是具有类似需求倾向的消费者构成的群体。",
"ToolTipInfo7": "包括商品生产成本、运输成本等。",
"ToolTipInfo8": "指在商品销售渠道最末端,为促进消费者购买而投入的费用。例如:终端展柜等。",
"ToolTipInfo9": "额外零售终端返点指生产商基于零售价提供给零售商的激励。你可以在25%范围内任意决定激励幅度。额外零售终端返利受实际市场销量影响,返利总额=实际市场销量X返点比例X实际终端零售价。",
"ToolTipInfo10": "包括工厂运营成本(房租、电力等)和均摊到每种单品的生产技术/效率的投资。",
"ToolTipInfo11": "包括(设备)折旧成本。",
"ToolTipInfo12": "它是扣除利息支出和所得税之前的利润,也被称为息税前收益或营业收益。",
"ToolTipInfo13": "市场灵活性和生产效率有关,生产效率越高,市场灵活性越好。如果生产灵活性为5%,产量定为100,那么生产商会根据市场的实际反馈,在95到105之间调整产量。",
//Labels for Items on Decision Page - DecisionTab
"DecisionPageDecisionTabMAKEDECISIONS": "制定决策",
"DecisionPageDecisionTabMission": "目标: 市场份额+净利润",
"DecisionPageDecisionTabAddNewBrand": "添加新品牌",
"DecisionPageDecisionTabSalesForce": "销售团队 (RMB 百万)",
"DecisionPageDecisionTabSalesForceHint": "此处的销售团队投入只负责这个品牌",
"DecisionPageDecisionTabAddNewSKU": "添加新产品",
"DecisionPageDecisionTabName": "产品名称",
"DecisionPageDecisionTabLabelBrandName": "新品牌名称 :",
"DecisionPageDecisionTabLabelFirstSKUName": "首个新产品名称 :",
"DecisionPageDecisionTabLabelSKUName": "新产品名称 :",
"DecisionPageDecisionTabDiscontinue": "是否停止运营?",
"DecisionPageDecisionTabProcessingTechnology": "生产技术",
"DecisionPageDecisionTabIngredientsQuality": "原料质量",
"DecisionPageDecisionTabPackagingSize": "包装规格",
"DecisionPageDecisionTabPackagingSizeSmall": "小包装",
"DecisionPageDecisionTabPackagingSizeStandard": "标准包装",
"DecisionPageDecisionTabPackagingSizeLarge": "大包装",
"DecisionPageDecisionTabProductionVolume": "产量(百万件)",
"DecisionPageDecisionTabManufacturerPrice": "出厂价(RMB)",
"DecisionPageDecisionTabRepriceFactoryStock": "重新定价工厂库存?",
"DecisionPageDecisionTabRepriceFactoryStockHint": "重新定价后,原工厂剩余库存,按照上面的\"新出厂价\"定价",
"DecisionPageDecisionTabConsumerCommunication": "广告投入 (RMB 百万)",
"DecisionPageDecisionTabTargetConsumerSegment": "目标细分市场",
"DecisionPageDecisionTabConsumerPromotions": "促销 (RMB 百万)",
"DecisionPageDecisionTabConsumerPromotionsSchedule": "促销日程",
"DecisionPageDecisionTabConsumerPromotionsScheduleHint": "每个方框代表一周,十三个代表整个阶段的十三周",
"DecisionPageDecisionTabConsumerPromotionsScheduleWeek": "周",
"DecisionPageDecisionTabTradeExpenses": "零售终端费用 (RMB 百万)",
"DecisionPageDecisionTabAdditionalTradeMargin": "额外零售终端返利 (%)",
"DecisionPageDecisionTabWholesaleMinimumVolume": "经销商最低订货量 (百万件)",
"DecisionPageDecisionTabWholesaleBonusRate": "经销商进货折扣率 (%)",
"DecisionPageDecisionNewProductDevelopmentInvestment": "生产技术以及生产效率研发投入",
"DecisionPageDecisionNewProductDevelopmentInvestmentInvestmentInProductionEfficiency": "生产效率的投资 (RMB 百万)",
"DecisionPageDecisionNewProductDevelopmentInvestmentInvestmentInProcessingTechnology": "生产技术的投资 (RMB 百万)",
"DecisionPageDecisionNewProductDevelopmentInvestmentName": "名称",
"DecisionPageDecisionNewProductDevelopmentInvestmentRequiredAmount": "所需投资金额",
"DecisionPageDecisionNewProductDevelopmentProductionTechnology": "生产技术",
"DecisionPageDecisionNewProductDevelopmentProductionEfficiency": "生产效率",
"DecisionPageDecisionNewProductDevelopmentProductionFlexibility": "生产灵活性",
"DecisionPageDecisionNewProductDevelopmentInvestmentExtraBudgetRequiredToIncreaseEfficiencyBy2points": "提高2%生产效率,预计所需的额外预算:190万RMB",
"DecisionPageDecisionNewProductDevelopmentInvestmentExtraBudgetRequiredToIncreaseEfficiencyBy5points": "提高5%生产效率,预计所需的额外预算:450万RMB",
"DecisionPageDecisionNewProductDevelopmentInvestmentExtraBudgetRequiredToIncreaseFlexibilityBy25points": "提高 2% / 5%生产灵活性,预计所需的额外预算",
"DecisionPageDecisionNewProductDevelopmentInvestmentExtraBudgetRequiredToIncreaseTechnologyLevelBy1points": "每提高1个级别的技术水平,预计所需的额外预算:110万RMB",
"DecisionPageDecisionNewProductDevelopmentInvestmentExtraBudgetRequiredToIncreaseTechnologyLevelBy2points": "每提高2个级别的技术水平,预计所需的额外预算:190万RMB",
"DecisionPageDecisionNewProductDevelopmentInvestmentNote": "在提高生产效率中的预算投入将等量影响生产灵活性 ",
"DecisionPageDecisionLockButton": "提交并锁定决策",
"DecisionPageDecisionLockButtonInfo": "注意: 锁定决策后您的团队将无法再更改决策",
"DecisionPageDecisionLockButtonConfirmYes": "确认锁定决策",
"DecisionPageDecisionLockButtonConfirmNo": "取消",
"DecisionPageDecisionLockStatus": "决策已锁定 无法修改",
"DecisionPageDecisionLockButton2": "提交决策",
"DecisionPageDecisionLockButtonConfirmYes2": "确认提交决策",
"DecisionPageDecisionTabProcessingTechnologyFrontendValidation": "必须为整数",
"DecisionPageDecisionTabIngredientsQualityFrontendValidation": "必须为整数",
"DecisionPageDecisionTabProductionVolumeFrontendValidation": "必须为整数",
"DecisionPageDecisionTabManufacturerPriceFrontendValidation": "整数或两位小数",
"DecisionPageDecisionTabConsumerCommunicationFrontendValidation": "必须为整数",
"DecisionPageDecisionTabConsumerPromotionsFrontendValidation": "必须为整数",
"DecisionPageDecisionTabTradeExpensesFrontendValidation": "必须为整数",
"DecisionPageDecisionTabAdditionalTradeMarginFrontendValidation": "必须为100内整数",
"DecisionPageDecisionTabWholesaleMinimumVolumeFrontendValidation": "必须为整数",
"DecisionPageDecisionTabWholesaleBonusRateFrontendValidation": "必须为100内整数",
//Labels for Items on Decision Page - Future Projections Calculator
"DecisionPageFutureProjectionsTableTitleDATAREFERENCE": "数据参考",
"DecisionPageFutureProjectionsCalculatorLabel": "预期数据计算器",
"DecisionPageFutureProjectionsCalculatorTablePeriod": "阶段",
"DecisionPageFutureProjectionsCalculatorTable1InPackUnits": "按实际包装单位",
"DecisionPageFutureProjectionsCalculatorTable1InStandardUnits": "按标准包装单位",
"DecisionPageFutureProjectionsCalculatorTable1StocksAtFactory": "工厂库存 (mln)",
"DecisionPageFutureProjectionsCalculatorTable1StocksAtWholesales": "经销商库存 (mln)",
"DecisionPageFutureProjectionsCalculatorTable1StocksAtRetailers": "零售商库存 (mln)",
"DecisionPageFutureProjectionsCalculatorTable1UnitProductionCost": "单位生产成本 (RMB)",
"DecisionPageFutureProjectionsCalculatorTable1WholesalePrice": "经销商供货价 (RMB)",
"DecisionPageFutureProjectionsCalculatorTable1RecommendedConsumer": "建议零售价 (RMB)",
"DecisionPageFutureProjectionsCalculatorTable2MarketSales": "市场销量 (百万件)",
"DecisionPageFutureProjectionsCalculatorTable2ShipmentsToRetailers": "零售商到货量 (百万件)",
"DecisionPageFutureProjectionsCalculatorTable2UnitProductionCost": "单位生产成本 (RMB)",
"DecisionPageFutureProjectionsCalculatorTable2AverageConsumerPrice": "平均零售终端价格",
"DecisionPageFutureProjectionsCalculatorTable2ConsumerCommunication": "广告投入 (RMB 百万)",
"DecisionPageFutureProjectionsCalculatorTable2ConsumerPromotions": "促销 (RMB 百万)",
"DecisionPageFutureProjectionsCalculatorTable3SKUExpectedSales": "预计销售状况",
"DecisionPageFutureProjectionsCalculatorTable3AdditionalInformation": "额外信息 (SKU)",
"DecisionPageFutureProjectionsCalculatorTable3ExpectedMaximalSales": "预期最大销售额 (RMB 百万)",
"DecisionPageFutureProjectionsCalculatorTable3ExpectedGrossMargin": "预期毛利率 (%)",
"DecisionPageFutureProjectionsCalculatorTable3ExpectedOperatingMargin": "预期营运利润率 (%)",
//Labels for Items on Decision Page - Product Portfolio
"DecisionPageProductPortfolioLabel": "产品组合",
"DecisionPageProductPortfolioTable1CurrentProduction": "当前产品",
"DecisionPageProductPortfolioTable1SKUName": "单品名称",
"DecisionPageProductPortfolioTable1TargetSegment": "目标细分市场",
"DecisionPageProductPortfolioTable1FactoryPrice": "出厂价(实际包装/标准包装)",
"DecisionPageProductPortfolioTable1IngredientsQuality": "原料质量",
"DecisionPageProductPortfolioTable1TechnologyLevel": "技术水平",
"DecisionPageProductPortfolioTable1ProductionVolume": "产品数量",
"DecisionPageProductPortfolioTable2PreviousInventory": "工厂以往库存",
"DecisionPageProductPortfolioTable2SKUName": "单品名称",
"DecisionPageProductPortfolioTable2AverageFactoryPrice": "平均出厂价(实际包装/标准包装)",
"DecisionPageProductPortfolioTable2AverageIngredientQuality": "平均原料质量",
"DecisionPageProductPortfolioTable2AverageTechnologyLevel": "平均技术水平",
"DecisionPageProductPortfolioTable2TotalInventoryVolumeAtFactory": "工厂总库存量",
//Labels for Items on Decision Page - Spending Details
"DecisionPageSpendingDetailsLabel": "当前预算使用状况",
"DecisionPageSpendingDetailsTable1BrandName": "品牌名称",
"DecisionPageSpendingDetailsTable1Total": "总额",
"DecisionPageSpendingDetailsTable1SalesForce": "销售团队 (RMB 百万)",
"DecisionPageSpendingDetailsTable1ConsumerCommunication": "广告投入 (RMB 百万)",
"DecisionPageSpendingDetailsTable1ConsumerPromotions": "促销 (RMB 百万)",
"DecisionPageSpendingDetailsTable1TradeExpenses": "零售终端费用 (RMB 百万)",
"DecisionPageSpendingDetailsTable1EstimatedAdditionalTradeMarginCost": "额外零售终端预计最大返利成本 (RMB 百万)",
"DecisionPageSpendingDetailsTable1EstimatedWholesaleBonusCost": "经销商进货预计最大让利成本 (RMB 百万)",
"DecisionPageSpendingDetailsTable2Company": "公司",
"DecisionPageSpendingDetailsTable2Total": "总额",
"DecisionPageSpendingDetailsTable2InvestmentInProductionEfficiency": "生产效率的投资 (RMB 百万)",
"DecisionPageSpendingDetailsTable2InvestmentInProcessingTechnology": "生产技术的投资 (RMB 百万)",
"DecisionPageSpendingDetailsTable2TotalInvestment": "(-) 预计的当期投资总额 (RMB 百万)",
"DecisionPageSpendingDetailsTable2AverageBudgetPerPeriod": "每阶段平均预算 (RMB 百万)",
"DecisionPageSpendingDetailsTable2TotalInvestmentBudget": "总预算 (RMB 百万)",
"DecisionPageSpendingDetailsTable2CumulatedPreviousInvestments": "(-) 累计前期投资 (RMB 百万)",
"DecisionPageSpendingDetailsTable2AvailableBudget": "(=) 预计的剩余预算 (RMB 百万)",
"DecisionPageSpendingDetailsTable2NormalCapacity": "剩余正常产能 (mln Packs)",
"DecisionPageSpendingDetailsTable2AvailableOvertimeCapacityExtension": "剩余额外加班产能 (mln Packs)",
"DecisionPageSpendingDetailsTable2AcquiredEfficiency": "当前拥有的生产效率 (%)",
"DecisionPageSpendingDetailsTable2AcquiredProductionVolumeFlexibility": "当前拥有的生产灵活度 (%)",
"DecisionPageSpendingDetailsTable2AcquiredTechnologyLevel": "最高技术水平",
//Labels for Final Score page
"FinalScorePageScore": "最终得分",
"FinalScorePageRank1": "冠军",
"FinalScorePageRank2": "第二名",
"FinalScorePageRank3": "第三名",
"FinalScorePageRank4": "第四名",
"FinalScorePageRank5": "第五名",
"FinalScorePageRank6": "第六名",
"FinalScorePageButtonOriginal": "原始数据",
"FinalScorePageButtonRescaled": "分数",
"FinalScorePageWeightFactor": "权重 / 因素",
"FinalScorePageIncrementalMarketShare": "相对增长的市场份额 (按零售销售额计)",
"FinalScorePageCumulatedNetProfit": "累计净利润",
"FinalScorePageSpendingVersusBudgets": "支出相对于预算",
"FinalScorePageShareInBrandTotalSalesValue": "Share in Brand Total Sales Value",
"FinalScorePageAchievementOfInitialObjectives": "Achievement of initial objectives",
"FinalScorePageFinalScore": "最终得分",
"FinalScorePageFinalScoreTime": "用时",
"FinalScorePageFinalScoreTimeAll": "全部时间",
"FinalScorePageCompany": "公司",
"FinalScorePagePeriod": "阶段",
"FinalScorePageCongratulations": "祝贺 ! 你已完成游戏",
"FinalScorePageCongratulationsInfo": "麻烦您花一些时间填写反馈. 您的反馈将更好的改进我们的产品",
"FinalScorePageProvideFeedback": "Provide Feedback",
"FinalScorePageThank": "谢谢 !",
"FinalScorePageThankInfo": "您宝贵的意见会更好的改进我们的产品!",
"FinalScoreAdminPanelLabel": "公司决策和结果",
"FinalScoreAdminPanelDecisionsButton": "显示所有阶段所有公司的决策",
"FinalScoreAdminPanelResultsButton": "显示结果",
"FinalScoreAdminPanelInitFirst": "请先初始化课程",
"FinalScoreAdminPanelReRunButton": "重新运行上一轮决策",
"FinalScoreAdminPanelUnlockDecisionButton": "解锁本回合决策锁定",
"FinalScoreAdminPanelReRunSaveButton": "保存",
//Labels for Questionnaire Page
"QuestionnairePageQuestionnaire": "问卷调查",
"QuestionnairePageVeryPoor": "Very poor",
"QuestionnairePageAverage": "Average",
"QuestionnairePageExcellent": "Excellent",
"QuestionnairePageOverallSatisfactionWiththeProgram": "Overall Satisfaction With the Program",
"QuestionnairePageChallengeStrategicThinkingAbility": "Challenge strategic thinking ability",
"QuestionnairePageDevelopAnIntegratedPerspective": "Develop an integrated perspective",
"QuestionnairePageTestPersonalAbilityOfBalancingRisks": "Test personal ability of balancing risks",
"QuestionnairePageChallengeLeadershipAndTeamworkAbility": "Challenge leadership and teamwork ability",
"QuestionnairePageChallengeAnalysisAndDecisionMakingAbility": "Challenge analysis and decision-making ability",
"QuestionnairePageSimulationInteresting": "Simulation interesting",
"QuestionnairePageTeachingTeam": "Teaching Team",
"QuestionnairePageFacilitator": "Facilitator",
"QuestionnairePageNormanYen": "Norman Yen",
"QuestionnairePageFeedbackOnSimulationDecisions": "Feedback on simulation decisions",
"QuestionnairePageExpandingViewAndInspireThinking": "Expanding view and inspire thinking",
"QuestionnairePageLectures": "Lectures",
"QuestionnairePageProduct": "Product",
"QuestionnairePageOverallProductUsageExperience": "Overall Product Usage Experience",
"QuestionnairePageUserInterfaceExperience": "User Interface Experience",
"QuestionnairePageEaseOfNavigation": "Ease of Navigation",
"QuestionnairePageClarityOfWordsUsed": "Clarity of words used",
"QuestionnairePageInterpreter": "Interpreter",
"QuestionnairePageOlive": "Olive",
"QuestionnairePageAccuracyANDPresentation": "Accuracy & Presentation",
"QuestionnairePageTeachingSupport": "Teaching Support",
"QuestionnairePageMayYu": "May Yu",
"QuestionnairePageHelpfulness": "Helpfulness",
"QuestionnairePageQualityOfTechnicalSupport": "Quality of Technical Support",
"QuestionnairePageOthers": "Others",
"QuestionnairePageMostBenefit": "Which format of the program would benefit you the most",
"QuestionnairePageJoinProgram": "Join Program with other companies",
"QuestionnairePageCompanyInHouse": "Company In-House Program with other functions",
"QuestionnairePageOpenClass": "Open class",
"QuestionnairePageRecommendMarkSimos": "Would you like to recommend MarkSimos to other companies or business school",
"QuestionnairePageYes": "Yes",
"QuestionnairePageNo": "No",
"QuestionnairePageBringYou": "What is the best benefit or experience MarkSimos bring to you ? Is there something special you learned that you like was unique / different compared to what you learned before",
"QuestionnaireSubmit": "提交反馈",
//Labels for help page
"HelpPageMenuFAQ": "常见问题",
"HelpPageMenuVideo": "视频介绍",
"HelpPageMenuManual": "使用手册",