diff --git a/pom.xml b/pom.xml
index 304e75570..7709f4b18 100644
--- a/pom.xml
+++ b/pom.xml
@@ -19,7 +19,7 @@
 
     <groupId>com.adobe.granite.archetypes</groupId>
     <artifactId>aem-project-archetype</artifactId>
-    <version>23-SNAPSHOT</version>
+    <version>23</version>
     <packaging>maven-archetype</packaging>
 
     <name>AEM Multi-Module Archetype</name>
@@ -29,7 +29,7 @@
         <connection>scm:git:https://github.com/adobe/aem-project-archetype.git</connection>
         <developerConnection>scm:git:git@github.com:adobe/aem-project-archetype.git</developerConnection>
         <url>https://github.com/adobe/aem-project-archetype/tree/master/</url>
-        <tag>HEAD</tag>
+        <tag>aem-project-archetype-23</tag>
     </scm>
 
     <properties>